OUR SERVICES

leADERSHIP
ADVISORY
& EXECUTIVE
COACHING

1:1 leadership ADVISORY and executive COACHING for SENIOR leaders who want to LEAD with greater, CLARITY, conviction, and INFLUENCE.
1:1 leadership ADVISORY and executive COACHING for SENIOR leaders who want to LEAD with greater, CLARITY, conviction, and INFLUENCE.

When anything you say can turn into a brief, it becomes harder to think out loud. When everyone looks to you for answers, it's harder to admit you're unsure. And when there's no space to step back and work through what's really getting in your way, and no one to challenge your thinking or offer a fresh perspective, it's easy to feel stuck, or stagnant.

FOR

SENIOR LEADERS

This is a highly personalised leadership advisory and executive coaching service, guided by an experienced executive, strategic advisor, and certified coach. It gives you the space to work through what matters most, as you:

  • Navigate complex challenges when the old solutions no longer work

  • Make difficult decisions without clear answers

  • Lead through constant change and uncertainty

  • Influence and inspire, not just manage and direct

  • Juggle competing priorities with limited resources

We work with leaders across industries — from creative agencies and media companies to hospitality, wellness, fashion, and finance.

THE

ENGAGEMENT

Our 4 month engagement is a serious commitment for leaders who are ready to do the work and includes:

  • Evidence-based leadership assessment to clarify your style, strengths, and blind spots

  • Actionable 360° feedback to surface patterns, deepen self-awareness and expand perspective

  • 14 confidential 1:1 client-led advisory and coaching sessions, focused on your real decisions, relationships, challenges and opportunities

  • On-demand support between sessions for time-sensitive decisions and urgent challenges

Delivered primarily via video, with in-person options available depending on location. Based in Melbourne, working with leaders across Australia, the US, and internationally.

THE

OUTCOME

Over four months, you'll develop five creative leadership capabilities that change how you lead:

Over four months, you'll develop five creative leadership capabilities that change how you lead:

1 HOW ARTISTS THINK

You'll reframe problems more expansively, see possibilities others miss, and use constraints to sharpen your thinking rather than shut it down

2 HOW ARTISTS ACT

You'll make more courageous decisions, take a stand when it matters, and lead with the kind of vulnerability that gives others permission to be brave

3 HOW ARTISTS ADAPT 

You'll run small experiments before big bets, treat failure as data not defeat, and build the self-awareness to learn and adapt in real time

4 HOW ARTISTS INFLUENCE 

You'll inspire genuine buy-in, communicate a vision that moves people, and co-create in ways that build real ownership

5 HOW ARTISTS DELIVER

You'll know what's essential versus negotiable, make smarter trade-offs, and deliver work that's both ambitious and commercially viable

Developing a creative leadership practice takes time. The clients that get the most out of this work are the ones who are the most committed to their sessions and consistent in applying what they learn. Over time, the people around them start to notice — not because they're louder, but because they're more intentional, more influential, more impactful.

Developing a creative leadership practice takes time. The clients that get the most out of this work are the ones who are the most committed to their sessions and consistent in applying what they learn. Over time, the people around them start to notice — not because they're louder, but because they're more intentional, more influential, more impactful.

CLIENT LOVE

CLIENT LOVE

Trusted by senior leaders around the world

  • "Working with Alanna was a transformative experience. She helped me clearly identify my leadership strengths, reduce my imposter syndrome, and lead with greater confidence and clarity. Her ability to combine deep understanding with practical, actionable strategies has meaningfully improved the way I work day to day. Beyond her skill, she is a genuine joy to work with, and I feel fortunate to have her ongoing support."

    Stacey Saunders

    General Manager, Houston Group, Sydney

  • "Working with Alanna was a transformative experience. She helped me clearly identify my leadership strengths, reduce my imposter syndrome, and lead with greater confidence and clarity. Her ability to combine deep understanding with practical, actionable strategies has meaningfully improved the way I work day to day. Beyond her skill, she is a genuine joy to work with, and I feel fortunate to have her ongoing support."

    Stacey Saunders

    General Manager, Houston Group, Sydney

  • "Working with Alanna has been a transformative experience. She played a pivotal role in relaunching my consulting business in a way that aligns with both my strengths and long-term goals. Her guidance on scope conversations and client relationships has been invaluable, and her strategic advisory support empowered me to successfully launch my Fractional CMO offering and scale the business. Unlike coaches I've worked with in the past, Alanna has the unique ability to help me uncover personal blockers and insights; better yet, she's willing to be candid, direct, and share her expertise. Thanks to Alanna, I’ve gained the confidence and clarity to focus on the next stage of growth for my consultancy. She is a true coach, mentor, advisor, friend, and trusted confidant."

    Carolyn Bothwell

    Brand Strategy Consultant & Fractional CMO, CB&CO, Boston

  • "Working with Alanna has been a transformative experience. She played a pivotal role in relaunching my consulting business in a way that aligns with both my strengths and long-term goals. Her guidance on scope conversations and client relationships has been invaluable, and her strategic advisory support empowered me to successfully launch my Fractional CMO offering and scale the business. Unlike coaches I've worked with in the past, Alanna has the unique ability to help me uncover personal blockers and insights; better yet, she's willing to be candid, direct, and share her expertise. Thanks to Alanna, I’ve gained the confidence and clarity to focus on the next stage of growth for my consultancy. She is a true coach, mentor, advisor, friend, and trusted confidant."

    Carolyn Bothwell

    Brand Strategy Consultant & Fractional CMO, CB&CO, Boston

  • "Working with Alanna provided an invaluable opportunity to pause, reflect and fine tune my management skills, to ensure I'm able to show up in a way that supports both myself and the business. Her wisdom and firm but fair guidance ensured I was able to be true with myself, and focus on the areas I need to, to take me further."

    Gretel Maltabarow

    Managing Director, Houston Group, Sydney

  • "Working with Alanna provided an invaluable opportunity to pause, reflect and fine tune my management skills, to ensure I'm able to show up in a way that supports both myself and the business. Her wisdom and firm but fair guidance ensured I was able to be true with myself, and focus on the areas I need to, to take me further."

    Gretel Maltabarow

    Managing Director, Houston Group, Sydney

  • "Too often in my leadership journey, I found myself turning the same problem over and over in my mind. Then I met Alanna. She has a unique ability to help you think, see, and solve kaleidoscopically — unearthing hidden challenges, surfacing fresh insights, and offering not just sage wisdom but real, practical tools to take back into the trenches of executive leadership. Challenges will always be part of the professional journey, but with a coach like Alanna, I now have the confidence, strategies, and tools to overcome them."

    Colleen Cash

    President, Sotheby's Motorsport, New York

  • "Too often in my leadership journey, I found myself turning the same problem over and over in my mind. Then I met Alanna. She has a unique ability to help you think, see, and solve kaleidoscopically — unearthing hidden challenges, surfacing fresh insights, and offering not just sage wisdom but real, practical tools to take back into the trenches of executive leadership. Challenges will always be part of the professional journey, but with a coach like Alanna, I now have the confidence, strategies, and tools to overcome them."

    Colleen Cash

    President, Sotheby's Motorsport, New York

  • "Working with Alanna as my Executive Coach was a rich and rewarding experience. Her personalized approach unlocked deep insights about my leadership style that propelled me to navigate professional hurdles with a newfound assurance and grace. Highly recommend – the experience was invaluable."

    Kristen Ord

    Managing Director, Athletics NYC, New York

  • "Working with Alanna as my Executive Coach was a rich and rewarding experience. Her personalized approach unlocked deep insights about my leadership style that propelled me to navigate professional hurdles with a newfound assurance and grace. Highly recommend – the experience was invaluable."

    Kristen Ord

    Managing Director, Athletics NYC, New York

READY TO LEAD
LIKE AN ARTIST?

Get In Touch

READY TO LEAD LIKE AN ARTIST?

Get In Touch

Frequently Asked Questions

Frequently Asked Questions

How is this different from traditional executive coaching?

I'm a certified executive coach, so coaching is part of what I do — but this isn't a traditional coaching engagement. Think of it more like having a senior advisor in your corner. I draw on my experience as a former MD, COO and CEO to work with you on real challenges in real time — your strategy, your stakeholders, your decisions. It's less "how does that make you feel" and more "tell me what you're facing, here's what I'm seeing, let's work through it together."

What does a typical session look like?

How do I know if this is right for me?

How long does it take to see results?

What’s the investment?

How is this different from traditional executive coaching?

I'm a certified executive coach, so coaching is part of what I do — but this isn't a traditional coaching engagement. Think of it more like having a senior advisor in your corner. I draw on my experience as a former MD, COO and CEO to work with you on real challenges in real time — your strategy, your stakeholders, your decisions. It's less "how does that make you feel" and more "tell me what you're facing, here's what I'm seeing, let's work through it together."

What does a typical session look like?

How do I know if this is right for me?

How long does it take to see results?

What’s the investment?

How is this different from traditional executive coaching?

I'm a certified executive coach, so coaching is part of what I do — but this isn't a traditional coaching engagement. Think of it more like having a senior advisor in your corner. I draw on my experience as a former MD, COO and CEO to work with you on real challenges in real time — your strategy, your stakeholders, your decisions. It's less "how does that make you feel" and more "tell me what you're facing, here's what I'm seeing, let's work through it together."

What does a typical session look like?

How do I know if this is right for me?

How long does it take to see results?

What’s the investment?

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Interactive workshops that build creative leadership capabilities — helping teams think differently, act courageously, and deliver bold work that gets results.

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